margaret ann loesch is an american television executive and producer who worked in children's programming for more than four decades. she began at abc in 1971 as a clerk-typist, moved through the company's production and promotion departments, and joined nbc in 1975 as manager of children's programs. from 1979 to 1984 she worked at hanna-barbera productions, first as vice president of children's programming and then as executive vice president, overseeing more than 500 hours of programming and developing the smurfs with the belgian artist peyo.
in 1984 she became president and chief executive officer of marvel productions, marvel comics' television and film arm, and held the post until 1990. the studio produced series including the transformers, g.i. joe: a real american hero, my little pony and jim henson's muppet babies.
fox named her president of the fox children's network in january 1990; the cooperative venture of fox affiliates began supplying children's programming that september, and loesch served as president and chief executive of fox kids worldwide through 1997. under her, fox kids picked up x-men: the animated series and mighty morphin power rangers, the latter after a pilot tested well with children. fox ordered 40 episodes, and the series premiered on august 28, 1993; within three weeks it had become the country's top-rated children's show.
after leaving fox kids she was president of the jim henson television group, and in november 1998 she became president and chief executive officer of the odyssey channel, leading its 1999 rebranding as the hallmark channel. in 2003 she co-founded the hatchery, a family media company.
in july 2009 she was named president and chief executive of the children's channel joint venture between discovery communications and hasbro; it launched as the hub in october 2010. she left the network at the end of 2014, and the channel was later rebranded discovery family. her later work included serving as executive chairman of genius brands international's kid genius cartoon channel.
related profiles; Haim Saban, Joseph Barbera, Barry Diller
sources; wikipedia: margaret loesch, television academy: margaret loesch, emmy magazine interview: margaret loesch, los angeles times: named president of fox children's network (1990), los angeles times: hub ceo to depart (2014), wikipedia: mighty morphin power rangers
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